Your Commercial: First Contact | KeyToSuccess.Blog

Your Commercial

by Brian Benedict
Entrepreneurs  differ on what they believe to be the most important element, although many professionals will argue that creating a solid business plan should definitely be the first step. A well-crafted business plan lays out all the details and strategies, includes projections for revenue and spending, and will be reviewed in detail by bankers and venture capitalists. But in fact, the most important document that should be created even before the business plan is your 30 second commercial.

The fact is, most people will not read a business plan unless they have been motivated to do so beforehand. Your personal commercial is that motivating factor. It’s the hook that gets them into the room. It’s the catchy jingle that gets people to pay attention to the ad. It’s the best parts of the business plan, without the boring details. Your commercial is the place for the excitement, not the place to include all the technology, buzzwords and explanations.

A personal commercial statement should be able to be condensed into a single-page presentation, short enough to be memorized, or read easily within a few minutes and short enough to be presented during the course of an elevator ride. The 30 second commercial condenses your profession into something that can be presented in about a minute or two. Essentially, the parts that really matter are the very essence of your confidence and non verbal skills.

The 30 second commercial skips the hard-core financials, and gets straight to the heart of what it is about the business that really gets you excited. That’s what this pitch is about.  You don’t need to prove yourself.  You just need to quickly give a power statement that connects easily and accurately as to what you want them to know about your profession.  The commercial that gets people interested.

Your personal commercial should be inspirational and creative, hitting the high points of your business or career, and should accomplish the following:

  • Hit the high points
  • Summarize the problem/solution aspect of your concept
  • Describe the business model and how is it going to make money?
  • Create excitement on the part of the reader/listener
  • Describe the profit potential without having to bring out charts and graphs
  • Tell why you/your company are well positioned to accomplish your goal
  • End with a call to action

The first couple sentences are the most critical, and should present your core concept. If you can’t tell what it is you want to do in two sentences or less, then you need to simplify your concept. There will be plenty of time to get into all the details later, once you’ve captured your audience’s interest.

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6 Professional Voicemail Message Examples You Can Use – Blitz

Try out these voicemail message examples before you miss your next call!

In sales, immediate communication with your prospects and current customers is important. Being available to answer questions or further negotiate a deal allows your clients to feel secure and more apt to purchase from you. But what if you can’t answer the phone when they call? Make sure you have a voicemail system set up so your clients have the opportunity to leave you a message.

Reassuring the caller that they contacted the correct number or reached the person they intended helps reduce the number of hang-ups and wasted messages you’ll receive. Here are a few notes on how to leave the best greeting possible, along with some voicemail message examples you can use in your own company!

lead-managerWant more sales templates? Let our automated software simplify your sales process.  Sign up for a 30-day FREE trial of our lead management software and turn more leads into customers with less work!

Notes on creating a voicemail greeting:

Sound upbeat in your message. When recording, be sure to say your message with a smile on your face. It’s obvious when people aren’t happy in their message. Since your work revolves around keeping happy customers, do your part by keeping a happy-sounding voicemail message.

Don’t rush. It’s important to speak slowly and clearly when leaving your next voicemail greeting. Have you ever called someone and the message sounds like one big word? Don’t be that guy. Pronounce your words and take pauses between your sentences

Avoid background noise. Whether you have music playing in your office, or you’re sitting in a coffee shop, background noise can make it difficult for your customers to understand your greeting. Limit the noise around you when you leave your voicemail greeting.

Rehearse or write down your message before recording it. Remember that old saying “practice makes perfect?” It’s certainly true when it comes to creating an electronic greeting. The more you’ve rehearsed, the easier the message will be to restate. If you don’t have time to practice, writing down the greeting before recording it – and then reading it aloud from the paper – may help you stay focused on the correct wording.

Basic Voicemail Message Examples:

1. Share basic information:

“Hello! You’ve reached the voicemail of [your name], [your job title]. I’m currently either away from my desk or on the other line. Please leave your name, telephone number, and a short message after the beep, and I’ll be sure to get back to you as soon as I’m available.”

2. If you’re out of the office:

“Good afternoon. You have reached the office of [your name]. I will be out of the office beginning on [date] and will be returning on [date]. Please leave a brief message with your contact information, and I’ll be sure to get back to you as soon as I return on [date].  If this is an emergency or you need to speak with someone before I return, please contact [name of colleague/supervisor], [their job title], at [their phone number].”

3. Be courteous of your customers’ time:

“Hi! You have reached [your business].  All of our staff are currently busy helping other callers. We understand how valuable your time is, and rather than keeping you on hold, we will make sure to call you back.Be sure to leave us a detailed message with your name and number. We will return your call within two business hours. Thanks!”

 

Creative Voicemail Message Examples:

Here are a few voicemail message examples you can record if you have the opportunity to leave a professional sounding message, while still having a bit of fun. Before choosing one of these options, be sure your company allows for a little creativity. If you work in a strict professional position, theses options might not be the best for you.

4. Give them a realistic expectation:

“Congratulations! You’ve reached the right person! It’s [your name]. Unfortunately, you’ve called at the wrong time. Please leave a message with all your contact information, and I’ll call you back within 24 hours.”

5. Catch their attention:

“Hey, there! This is [your name]. Please leave me a message with your name, number, and the reason you’re calling. If you also tell me [insert random fact] I’ll be sure to move you to the top of my call list. Have a great day!”

Random facts could include their favorite movie, vacation spot, candy, or television show. Regardless of what you choose, it will surprise your caller and more than likely make them leave a message if they were considering hanging up.

6. Prove your attentiveness to voicemail:

“Good morning. You’ve reached the voicemail of [your name]. Today is [date]. Please leave me a message with your name and contact information. Oh, and here’s my motivational quote of the day: [read quote].”

We actually know a top insurance sales guy who did a sales motivational message every day just like this, and people used to call just to listen to his thoughts.

And remember, while you’re busy returning your calls, Blitz can be automating other parts of your sales process. We can assign leads to your staff or even send emails to your customers.

lead-managerWant more sales templates? Let our automated software simplify your sales process.  Sign up for a 30-day FREE trial of our lead management software and turn more leads into customers with less work!

Have you ever recorded something similar? Tell us what your favorite greeting was of the voicemail message examples in the comments section below!

via 6 Professional Voicemail Message Examples You Can Use – Blitz

Why Do Some Home Businesses Fail?

Brian Benedict, FreeUpWork.com ( Join our global community of freelancers and help busy professionals free up work so they can focus on what they do best )

Why Do Some Home Businesses Fail?

Starting a home business gives you the flexibility to deal with your business setup in your own possible ways. But you should be aware of results that can come the ways you choose. Building a website can help as a marketing tool for your home business. Those who consider to leave their nine-to-five jobs and to start working at home in search of a new career maybe advised to start from a small business home office.

It may seem wonderful often in that case that there might not be any kind of restrictions and bossy environment. Once we enter the field and become familiar with it by the passage of time, we will begin to notice its shortcomings.

You may put a lot of effort in the paper work of your small business home office but what looks good on paper may not always be converted three dimensionally with the same intended thought.

Being a home business operator the two obstacles which may be faced can possibly be:

– Loss of focus:

A pre-determined focused mind is required. Because if the web page is not updated once or twice in a month the number of visitor will reduce to a very short amount As for SEO ranking its also important that you update your web page by times.

If you have lost focus on your web page here are a few tips to help you get back to track

1. Try to stay calm and not to worry about the fact that you canít give time to your site.
2. Identify your problem.
3. Start the Cure.

– Lack of organization:

Staying organized seems to be the real challenge for home business. Because when all the authorities are in your hand you also have responsibilities and the main responsibility for you is to make a good working environment which includes cooperative behavior of all the employees.

A home business may demand a proper record system of the following particulars:

* Countless passwords
It is not necessary to remember countless passwords
But you should have password recovery software for all computer users.

* Documents
Windows XP and Windows VISTA already have a back up utility but some times itís very hard to recover your file using it so you should have your own backup for all important files and folders.

* Financial records
Organizing financial record is the most important job because financial records are considered to be the back bone of any company you need them to graph your progress rate and for the clearing of funds.

A pre-determined planning is very necessary. You may prepare the next dayís schedule before you shutdown all the work during the current evening. You should get into the habit of filling one order before beginning the next one. Donít start number of projects at a time.

We may take advantage of many amazing free online resources which provide all sorts of home business advice; both the Office Depot and HP Home. Moreover Home Office Store offers online workshops about various business topics on a weekly basis.

Your home business can fail very quickly if you do not keep an eye on every aspect. You are the ultimate boss, and have many decisions to make. If your business loses money and you can’t figure out the problem, you can always hire a professional to evaluate the business before it’s too late.

Who’s your freelance hero?

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As children, it’s perfectly normal for us to hero-worship a little bit. Whether it’s a famous ball player, a leader of the people, or an expert scientist, children don’t have any qualms about imitating the kind of people they hope to one day become. But, when we do grow up, we often lose our sense of hero-worship. Maybe our pride stops us or maybe we get too busy and preoccupied. And yet, more often than not, there are those that have blazed the way before us and it’s worth following in their footsteps, learning from their mistakes, and letting their lives inspire us to greater heights.

From personal experience, I can tell you that having a few freelance heroes can help light the way in dark times. Here are a few tips for finding your freelance hero – capes optional:

1. Look back

One nice thing about history? It’s full of workers, artists, and intellectuals who might justifiably be called freelancers – since the salaried “standard” is a relatively new invention.

When I’m feeling particularly irritable and uninspired, I think about the many many polymaths who have reshaped history. These were people who didn’t particularly fit any mold – who bounced around from interest to interest – and as a result, revolutionized their fields of study.

In our modern world, there’s a lot of pressure to specialize; there is also an undeserved stigma around changing (or blending) careers.

Next time some close-minded stranger looks askance when you explain that you’re a graphic designer/poet/freelance editor, you just think about Leonardo DaVinci. Would that artist/scientist/engineer/mathematician have cared what Joe Shmoe thought? Or would he have laughed in his face and kept on painting/designing/theorizing?

2. Look forward

 

Join now!

So you are not quiiiiite where you want to be in your career, at the moment. That’s okay!

Look at people you really, really admire – whether inside or outside of your industry. Start probing around their life stories. Read a couple of biographies. But do so with a particular focus; search for the setbacks.

Look for when they stumbled. Look for when they failed. Look at the obstacles they had to overcome. Imagine how people must have looked at your heroes, when they explained their aspirations. Think about how easy it would have been for them to have been discouraged, too.

So many of the MOST inspirational people have overcome significant barriers to become successful (that’s why they’re inspirational). When you’re looking for a freelance hero, imagine how biographers may tell YOUR story; with the hindsight of history, even your biggest obstacles may someday look like tiny speed bumps on your path to success.

Don’t abandon faith. Look at Oprah, for Pete’s sake; she came from almost nothing and now look at her. LOOK AT OPRAH!

3. Look around

All around you, freelancers are making a living.

Yes, many of them grapple with self-doubt and uncertainty from time to time. Many of them struggled, at first. Many of them had to juggle a few jobs when just starting out. Many of them that may seem “successful” to you are constantly working to become better, to land bigger clients, to expand their network – and would laugh if you complimented their “success.”

 

Join now!

Trust me, if they can make a living freelancing, YOU CAN PROBABLY DO IT, TOO. Most freelancers are not uniquely lucky (although some luck helps). They’ve just worked very, very hard. They’ve moved past some mistakes… and they’ve probably gotten some good advice on the way.

If you’re looking for freelance heroes, start looking at your peers. If you see somebody land an enviable gig, congratulate them… and ask them how they did it! Offer to take them out for coffee, and pick their brain. Heck, Freelancers Union is chock-full of successful, consistently-working freelancers; poke around and find a few mentors!

*Find your freelance hero *

Join Freelancers Union (it’s free!)

Celebrate others’ successes (they’ve proved that it can be done!) and learn from their struggles. Take bits and pieces of advice from all sorts of people – past, present, and future – and use their words as the fuel you need to keep going forward.

Your freelance heroes need not wear capes; indeed, they needn’t even be freelancers! If someone inspires you, take their lessons to heart – and you’ll soon inspire others, yourself.

Source: Who’s your freelance hero?

4 Reasons You Should Use a Business Coach | FreeUpWork.com

Brian Benedict, http://www.FreeUpWork.com

4 Reasons You Should Use a Business Coach to Get Results

by Brian Benedict, FreeUpWork.com

Business coaching is a modern day concept. Many businesses, especially those that think outside the box, are recognizing that having a business coach is a powerful tool that your business can take advantage of. Let’s look at 4 reasons you should use a business coach.

#1 A Business Coach Can Show You how to Get Greater Returns With Less Work
You work way too many hours and you believe if you were to leave even for a short vacation, things might fall apart, but boy, you are ready to work less! You can call the coaching by many names ñ executive coaching, small business coaching, business coaching and there are others ñ bottom line is that any one of these can help your company to become far more efficient. That means you will work less hours and make more money. A business coach can help you turn your old business model into a new business model that’s more powerful and profitable.

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#2 Business Coaching Can Create More Profits
Are you ready to make more money? If you aren’t making the profits you thought you would it’s time to change that and turn things around. A business coach can help you do that. He or she can help you to jump start your business. Your business coach isn’t there to make the decisions for you, but they are there to open you up and help you explore how you might reach the goals you have and make the profits you desire.

#3 Business Coaches Help You Develop Your Team
You are ready to build a team so that you can grow your business. That’s great news. A business coach can help you recruit, train, and keep the right team members. When you build a team, it can motivate everyone and allow you to create a powerful team with the help of your business coach. You can create passion among your team members.

#4 Business Coaches Can Help You Find Your Passion
If you need to fall back in love with your business, a business coach is just the tool to help you do that. Overtime every business can become a bit mundane and a bit boring. Motivation is key to maintaining and growing a vision and passion. Whether you are building a simple marketing plan or a full business your business coach is an excellent sounding board and can be an invaluable tool and sounding board to help you get your passion back!

A business coach is a service you have to pay for and that can sometimes stop people from making the call. Using a business coach is a great investment in your future.

 

Are You Entitled?

Are You Entitled?

by Brian Benedict, FreeUpWork.com

I have a successful Podcast where I dwell in all type of subjects.  Most are 2 minute power podcast to get you motivated and ready for the gig.  Yes, I’m a musician and a non-sales professional.  This means I don’t “SELL” anything.  I “LISTEN”.

Listening is hard to explain.  Most of us don’t do it.  Most of us think we are entitled to whatever information we want.  From national security to the high school coach game plan.  Oh yea… That hits home with some of us.

Life’s lesson #495 is don’t question the coach.  I’ve learned many lessons through the years and the ones that stick with me as I get older are all the coaches that I questioned.  Some worth my breath and some not.  If you’re child is in early elementary and you’re judging the coach its probably not so good.  Look at yourself and improve on your personal skills.  If you’re in high school and your looking for the next level the threshold seems worthwhile.

In sales… “NO”… in any profession, its “YOU” that makes the difference.  Are you providing value in what you do?   Are you going above and beyond what’s expected.  Brown nosing only goes so far.  Your value… What you bring to the team is what matters.  That’s whats going to take you to the next level.  If you want to get there together then come with me on the journey.  If not, Please stay home so we have enough room for everyone else.

If you’d like to focus on what you do best please be a member of a powerful website that I’ve developed to help others free up work.  Go to FreeUpWork.com and promote yourself globally.  No Matter what skill!!  Everyone has a different talent.  Everyone can add to this world in some way, shape or form.  Let me help you Get the Gig!

Go to www.FreeUpWork.com/podcast and start listening to the 2 min power podcast where I teach vital components to motivating you to achieve you goals.

“Work Smarter”… It Just Makes Cent$

Brian Benedict

Read Brian’s Book “The Power of I CAN…I Will”

Best Side Jobs for Firefighters

“Outside The Box” Side Jobs for Firefighters

With many different shifts around the globe it only makes sense that firefighters have additional jobs.  Not only is is a great vice for taking your mind off of hazardous scenes and situations but its also a great way to make extra income for your family.  I’ve included several thinking outside the box side jobs that can be done ANYWHERE.  How can you do this?  I’ve came up with FreeUpWork.com.  It’s a global community of Freelancers.  Becoming a freelancer means you can work from home or at the firehouse, on the computer and earn money.  Work for anyone, anytime, anywhere around the world.

1. Instructor: Firefighting tactics, Fire Prevention principles, CPR and more.

Why not use the skills that you’ve been given to make money globally.  Instead of just booking a session at a local business, offer books, information and promote yourself and your products globally…For FREE.

2. Firefighter Products

How many fraternal events have we been to where those outside the world of firefighting are selling something.  Although many firefighters have products that make our life easier why not display them for a global market for free.  Promote your books, ebooks, tools and even fire prevention flyers and music for global exposure.

3. Data Entry

Keep it simple.  Earn an income by entering data into a database for customers.  It seems strange but this simple tasks is in high demand.

4. Construction / Carpentry

Many firefighters take on deck building, remodels, roofing, drywall and more.  The body isn’t kind as we reach our mid to upper 40’s.  Think outside the box.  What if you could display items that you build like drawers, tables etc.  Also you could sell Tip Sheets on construction subjects.  These items can not only be sold but your services could be paid as a consultant.  Maybe provide others 30 min conversation at a certain price.

5. Other Skills

Freelancers come in many shapes, sizes and skills.  If you’re a musician, singer, social media wiz, artist, selfie photographer, web developer, website creator and many other areas that are in high demand.

A great place to begin your freelance career is at FreeUpWork.com.   

 

BONUS: Outsourcing

With city budgets the way they are doesn’t it make sense to outsource certain tasks.  Keep an open mind.  Contract a freelancer to do data entry, fire dept social media site updates, fire prevention tasks and many more areas.

About the author

Brian is a retired firefighter, army veteran, and current Police and Firemen’s Insurance Association Midwest Regional Manager who writes from the heart.  A powerful perspective of positive how to’s and outside the box thinking.  A service first firefighter with a goal of bettering yourself, your income and building a business that will grow into a second career after the fire department.  The owner of FreeUpWork.com where he’s building a growing community of freelancers who focus on freeing up work and letting busy professionals focus on what they do best.  “Work Smarter”, It only makes Cent$

Drive More Traffic To YOU

 

[Infographic] This Is the Ideal Workplace for Your Personality | SUCCESS

When preparing for an interview, you probably have (or should have) a mental checklist to help decide if the company is a good fit: How involved is the management? Is this a company culture you can thrive in? Does the salary and benefits package match your needs? Is the office design comfortable and well-lit? Although something small, such as an office layout, might seem inconsequential, more companies are recognizing the subtle but powerful link between workplace design and employee performance.

Related: 5 Employee Perks That Should Be Standard in Every Company

Certain types of people thrive in the loud, collaborative environment of an open office or co-working space, but others need the quiet concentration-inducing environment that private offices afford. Some might do their best work remotely, while others need daily interaction with co-workers to keep the creative juices flowing. Offices aren’t one-size-fits-all by any means, so it’s crucial to know what you need and want from a workplace when you begin your job search.

To help you do just that, Quill.com has developed an infographic that links common workplace personalities—based on John Holland’s Theory of Career Choice—with some of the most popular workspace designs today. Check it out to see which setup is best for you.

via [Infographic] This Is the Ideal Workplace for Your Personality | SUCCESS

How to Make Yourself More Valuable | SUCCESS

I’m a very big proponent of activity, labor and discipline. In fact I devoted one of the five major pieces of the life puzzle to the subject of activity and labor. But now, let me add another key word to the labor equation—skillful. Yes, skillful labor.

Related: Rohn: The Key to Getting All You Want? Discipline

We need the skills to help build our family’s dreams, the skills to stir up an enterprise and make it successful. We need skills to build equities for the future. We need skills of all kinds.

How about this: skillful language. If you just talk to your family, you can hold them all together, but if you skillfully talk to your children, you can help them build dreams for the future. You can’t be lazy in language—it costs too much. What if you meant to say, “What’s troubling you?” and instead you said, “What’s wrong with you?” That’s too big of a mistake. And sure, maybe you’ve made that mistake 10 years ago, but not now. You should always be improving in language and communication.

Skills multiply labors by two, five, 10, 50, 100 times. You can chop a tree down with a hammer, but it takes about 30 days. That’s called labor. But if you trade the hammer in for an ax, you can chop the tree down in about 30 minutes. What’s the difference in 30 days and 30 minutes? Skills—skills make the difference.

So do what you can—labor. But also do the best that you can do—improved skills. And you will find that the labor combined with skills will start producing miracles—miracles with your money, miracles with your family and miracles in every part of your life.

via How to Make Yourself More Valuable | SUCCESS

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